Our motto: Cultivate your Garden(s)!

deux personnes en train de boire des cocktails sans alcool dans un jardin

But where does the expression 'Cultivez votre Jardin', our motto at Jardins, come from? We tell you everything!

The expression "cultivate your garden" is a phrase that was popularized by the French philosopher Voltaire in his novel "Candide, or Optimism", published in 1759. In this novel, the main character, Candide, is confronted with many difficulties and hardships during his travels, but he finally receives valuable advice from his friend Pangloss: "cultivate your garden".

This expression has been interpreted in different ways over the centuries, but it is generally understood as a call for individualism and personal responsibility. According to Voltaire, each of us has a duty to take care of our own life and our own happiness, rather than relying on others or chance to find success and well-being.

In other words, "cultivating your garden" means focusing on what you can control and doing your best to improve your own life, rather than complaining or depending on others. It can mean working hard to achieve your goals, learning new skills, or simply taking care of yourself and your mental and physical well-being.

The phrase "grow your garden" has become particularly popular and is often used as a metaphor to encourage people to engage in their own personal development and take charge of their own lives. It is often used as a reminder that we are responsible for our own happiness and should act accordingly.

Take over the reins of your indoor garden with Jardins! All with a small glass of non-alcoholic cocktail in hand 🍹

Health !


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